What's a White Paper Workflow?
January 24, 2020 - 10:50am
Vibrant. When you think of direct mail and print as a whole, you likely don’t think of it as being a “vibrant” industry. Despite the allure of social media, email, and other digital channels, direct mail remains a viable resource for marketers aim... Read More
BlueWing Dental Installs Acxiom's InfoBase Consumer Database
December 19, 2019 - 2:01pm
Hillside, Illinois: As a leader in direct marketing for over 60 years, BlueWing understands the value of stable, secure data solutions that deliver consistent and predictable results. Our partnership with ... Read More
The Benefits and Cost Savings of Interactive Direct Mail
December 19, 2019 - 4:05pm
The benefits of interactive direct mail are even greater in 2020, especially as the United States Postal Service (USPS) prepares to increase postage rates in the new year.
Your holiday mailers and postcards should be hitting mailbo... Read More
Personalization in Marketing, Part 2: Targeted Social Ads
December 3, 2019 - 11:34am
Integrated marketing is becoming more personal than ever. In this series of blogs, we’ll share how you can create more relevant messaging, no matter the channel you’re using or audience you’re trying to reach.
In the ... Read More
Personalization In Marketing, Part 1: Variable Information Printing
November 14, 2019 - 11:58am
Integrated marketing is becoming more personal than ever. In this series of blogs, we’ll share how you can create more relevant messaging, no matter the channel you’re using or audience you’re trying to reach.
Personalization wasn’... Read More